Industry Alliance Announces New Global Project at Davos

IFPW and Gavi strengthen immunization supply chains in developing countries

The Gavi Pledging Conference, a high-level event hosted by the German Chancellor Angela Merkel under G7 presidency, convened global leaders to mobilize $7.5 billion to save up to 6 million children lives across 70 countries through immunization. Chancellor Merkel was joined in Berlin by H.E. Dr Jakaya Mrisho Kikwete, President of the United Republic of Tanzania, and H.E. Mr Ibrahim Boubacar Keïta, President of the Republic of Mali, Erna Solberg, Prime Minister of Norway, Donald Kaberuka, President of the African Development Bank, Bill Gates, Co-Chair of the Bill & Melinda Gates Foundation, ministers from more than 20 implementing and donor countries, civil society groups, CEOs of vaccine manufacturing companies, UN agencies and other. Gavi, the Vaccine Alliance brings together public and private sectors with the shared goal of creating equal access to new and underused vaccines for children living in developing countries.

OUR CLIENT

The International Federation of Pharmaceutical Wholesalers (IFPW), the world’s leading pharmaceutical wholesale association, representing over 40 companies across 6 continents and comprising 40% of the global market.

OUR GOAL

To position IFPW as a major player in global health.

WHERE

World Economic Forum, Davos, Switzerland, January 21-24, 2015

STRATEGIC POSITIONING

GD planned and developed IFPW’s announcement of a pioneering partnership with Gavi, the Vaccine Alliance at the 2015 World Economic Forum. The annual World Economic Forum (WEF) meeting in Davos, Switzerland brings together political and business leaders to “improve the state of the world”.  The WEF’s 2015 theme was “New Global Context”, with topics highlighting profound technological, political, economic, and social changes including health, with a focus on economic integration and international partnerships.

Impressions

RESULT

The announcement of a new three year multi-million dollar partnership between IFPW and Gavi that highlights the critical role of the vaccine industry in global health, and how this can improve access to vaccines for children in over 70 developing countries where Gavi supports immunization programs. The announcement at the WEF further bolstered IFPW’s position as a new business partner global health.

The IFPW’s new partnership with Gavi is an exciting milestone for the organization, as it looks to advance its social responsibility agenda on a global scale. We look forward to sharing our industry’s knowledge, expertise, and resources with Gavi, as well as its partners, to strengthen medical supply chains in developing countries and to improve the ability and accessibility to vaccines for the children who need them.
Ornella Barra
Chairman of the IFPW