we create a wellbeing economy

with people and the planet

we envision breakthrough partnerships

We brought the leading global industry alliance as a new ally to improve health supply chains for people in emerging economies.

we converge leaders across sectors

We converged a Fortune 500 company with leading social innovators to co-design new solutions for a major infectious disease.

we transform access to regenerative solutions

We created a new partnership platform with governments and a global tech leader to transform access to digital education in Asia and Africa.

we engage art to change people’s lives

ART4ACTION builds new bridges between art and society to reimagine and mobilize social and environmental change.

ABOUT GD

We help you imagine and design collaborative networks to unlock new opportunities for products, technologies and policies that accelerate social change.

GD is a social redesign practice and a new kind of consultancy for a more regenerative, just and caring future. Our services combine systems mapping, participatory design and network building. Original thinkers, we are a group of interdisciplinary professionals who deeply care about our world. Our work develops transformative operating models that blend public and private investments while creating shared value for the stakeholders and ecosystem over a long term.

Based in Geneva, Switzerland, GD was founded by Barbara Bulc in response to a growing need to foster urgent systems transformation and profoundly reimagine our values and relations. Its non-profit collaboratory SDG Colab designs and researches new social structures and learning communities for wellbeing of people and the planet. We are part of a growing community of scholars, practitioners and artists creating a world, where goals of wellbeing are prioritized over unlimited economic growth.

GD catalyzed new synergistic partnerships in global health to help us and communities increase the accessibility and affordability of new information technology in Asia and Africa.
Mike Gann
Director, Global Healthcare
World Ahead Program, Intel

ACTION AREAS

Focused on the wellbeing of people and our planet, we work across interconnected systems to reach the Sustainable Development Goals.

  • Health & Wellbeing
  • Environment
  • Nutrition & Food Security
  • Education

Our Approach

Disrupting silos thinking and harnessing collective resources to cultivate systems change.

ENVISION

SMART MAPS

STAKEHOLDERS INSIGHTS

BREAKTHROUGH STRATEGIES

CONVERGE

STRATEGIC EVENTS

COMMUNICATION & ADVOCACY

PRIVATE & PUBLIC INVESTMENTS

TRANSFORM

COLLABORATIVE GOVERNANCE

OPERATIONAL MODELS

TRANSLOCAL SOLUTIONS

barbara bulc
When we truly care about our world and each other, we find the courage to think, feel and act outside of our own and institutional boundaries. This brings us together for the common good.
Barbara Bulc, GD Founder

THE CAUSE

Over 85% of the world’s population lacks access to quality healthcare, food, water, energy and education.

There is an urgent need for new ways of thinking to rebuild our broken systems for a sustainable and inclusive future. In a world that is increasingly complex, the societal, environmental and geopolitical challenges we face seem daunting. While we have halved extreme poverty over the past decade, more than 5 billion people live off less than $10 a day, with another 1.5 billion under $20. Access to vital products, technologies and services and our transition to a circular economy remain an enormous challenge. How can we innovate to respond to this largely untapped multi-trillion dollar economy, while catalyzing positive social change and ensuring the sustainability of our planet?

We have the technical and financial capabilities to solve these challenges, yet no single organization is equipped to do it alone. Only by redefining relations and working collectively can we safeguard the progress and survival of humankind and our planet.

SOCIAL ENTREPRENEURS ARTISTS ACADEMIA GLOBAL FORUMS GOVERNMENTS BUSINESSES (FORTUNE 500) FOUNDATIONS FINANCING INSTITUTIONS INTERNATIONAL ORGANIZATIONS NON-GOVERNMENTAL ORGANIZATIONS GOVERNMENTS GLOBAL FORUMS ARTISTS ACADEMIA FOUNDATIONS FINANCING INSTITUTIONS NON-GOVERNMENTAL ORGANIZATIONS SOCIAL ENTREPRENEURS BUSINESSES (FORTUNE 500) INTERNATIONAL ORGANISATIONS

WHO WE WORK WITH

GD is a trusted partner to visionary leaders and change-makers across the globe.